SellRecon turns a prospect website into a grounded battle plan for selling security products and services, from the first message to the objection strategy.
SellRecon is a final-beta security sales copilot used internally by BITS. It analyses a prospect’s website and produces a product angle, target buyer, opening message, objection plan, meeting brief, and rehearsal context.
- Starts with the prospect and the offers a team can actually sell.
- Builds a battle plan for the next conversation, not a generic company summary.
- Supports English, German, and Arabic workflows.
The knowledge gap in security sales
Security buyers speak in risks, controls, frameworks, incidents, and audit findings. A sales representative who cannot connect the offer to that operating reality can lose credibility before the product is properly understood.
SellRecon is built to close the preparation gap. The user enters a prospect website, and the system analyses the company, market, and likely buying context against the seller’s own offer catalog.
From website to battle plan
The resulting plan identifies which product or service to lead with, which buyer role to target, how to open the conversation, which objections are likely, and how to answer them. It can also prepare first-contact messages, meeting briefs, and presentation talk tracks.
The goal is not to generate a large dossier. It is to tell the representative what to do next and why that move fits the prospect.
Good prospect research becomes useful when it changes the next call, not when it adds another document to the CRM.
Practice and pipeline in the same workflow
SellRecon includes rehearsal against an AI playing the buyer, so a representative can test an opening and objection response before the real meeting. An integrated CRM keeps the preparation connected to the opportunity rather than leaving it in a separate chat history.
The offer catalog can cover several commercial models, including SaaS, software development, and cloud services. The interface supports English, German, and Arabic.
Where the product stands
SellRecon is in final beta and is used internally by BITS. The team uses it to prepare for selling products such as RisQore, SentiQore, and SekuRad. That internal use is the current proof point, and the product should not be described as broadly launched yet.
The product is intended for teams selling technically complex security products and services, especially where the seller needs a faster route from public prospect information to a credible commercial conversation.
Frequently asked questions
What does SellRecon analyse?
It starts with a prospect’s website and combines that context with the seller’s offer catalog to prepare a sales battle plan.
Does SellRecon include a CRM?
Yes. The current product scope includes an integrated CRM together with meeting preparation and AI buyer rehearsal.
Is SellRecon publicly launched?
No. BITS currently describes SellRecon as final beta and in internal use.